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Here’s what some of the companies I’ve written for have to say about my work.
“A consummate copywriter, Rachel has an extraordinary capacity to digest large volumes of complicated information from numerous sources and then produce very high quality work that always hits the mark. Professional, personable, flexible and quick, she’s a joy to work with.”
– James Nethercott, Online and CRM Marketing Manager at Miele GB
“I have had the pleasure of working with Rachel on creating product descriptions for Miele’s new website, specifically for kitchen appliances.
I enjoy the partnership approach – obviously Rachel cannot be an expert on every product in every category for every business – taking my product expertise and translating that into copy. Rachel very clearly has a passion and talent for language, mixing this with an understanding of what’s required both for the brand and to achieve the objective of search optimisation – not an easy balance.
Rachel took the time to experience Miele through a cooking course/demonstration – the optimum mechanism which articulates the brand values and appliances far better than simply listening to me or reading a brochure. This was not a requirement for Rachel, but she wanted to ‘get’ Miele – and this has clearly shone through in her contribution.
I have been impressed by the ability to maintain individuality and quality, ensuring every description is unique – an achievement of tenacity given the number of number of appliances. Rachel has also elegantly managed to communicate a trade-up between entry products and top-end appliances, without ‘short changing’ the more accessible products – critical given Miele’s position.
I am very pleased to recommend Rachel.”
– Richard Treffler, Product Manager at Miele GB
“Rachel was recommended to me, as we were looking to re-launch our website and wanted the existing copy rewritten. From our first meeting, I found Rachel extremely intelligent and engaging, and she knew exactly which questions to ask, to gauge our requirements. From there, she produced excellent and accurate copy within a short timeframe, and was more than happy to make as many changes as were required (very few), to get the tone and content just right. I would not hesitate to engage Rachel for further copywriting tasks in the future, nor would I hesitate to recommend her to anybody seeking a talented and diligent writer.”
– Graham Bruce, Managing Director of Haybrook IT Resourcing
“Rachel worked extensively on the re-brand of our photography business, producing copy for our website, brochure and launch material. From the start, Rachel was a pleasure to work with and went the extra mile to understand our new brand and target audience. Rachel has a great eye for detail and delivered the work quickly and without compromise and to our exact requirement. We’re looking forward to working with Rachel on future projects.”
– Aaron Storry of Storry Photography
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